A Complete Guide to Lighted Business Signs
What’s the appeal of lighted business signs? Here’s the bottom line: if your sign isn’t attractive, it won’t do its job! Your signs need to be creative and eye-catching to attract target customers. One surefire way to make your sign stand out is to illuminate it. In this blog, we’ll talk about the what, why, and how of lighted building signs.
Why Should You Choose Light Up Signs for Business Application?
First, you need to figure out why you should choose lighted building signs. Here are some of the most notable reasons to invest in illuminated signs.
LIGHT UP BUILDING SIGNS ARE VISIBLE DURING THE NIGHT
Illuminated signs are a year-round necessity for businesses, as most people move about the street once it’s dark outside. But, most importantly, lighted business signs are most necessary during the winter season, as people get off work at a time when it’s already dark outside. To avoid missing out on potential customers driving by your store when it’s dark, you should definitely invest in lighted storefront signs.
LIGHTED BUSINESS SIGNS ALLOW YOU TO BE UNIQUE FROM YOUR COMPETITION
As a star gets their name in lights on a marquee, light-up building signs get your business to stand out among all the others. Light-up signs for business fronts help you get noticed from the other signs in the vicinity.
LIGHTED BUILDING SIGNS OFFER A 24/7 ADVERTISEMENT
Signage is a silent salesperson for your business. It’s something you absolutely need all the time to get to your customers. Exterior signs draw attention to your business and differentiate you from the rest. With lighted business signs, your sign will be a salesperson that’s available 24 hours a day, even in your absence.
Common Types of Lighted Building Signs
Now that you know why you should use lighted business signs, we’ll talk about the most common sign types that are frequently found as illuminated signs.
MONUMENT LIGHTED BUILDING SIGNS
To be honest, monument signs use illumination as a medal. Why? Because illumination amplifies the purpose of a monument sign. These signs are used to help your brand stand out amongst its competitors. These signs are placed right by the street and illuminating them ensures their visibility to passersby.
POLE LIGHTED BUSINESS SIGNS
Pole signs are used when a business wants to get noticed from afar or by freeway travelers. An illuminated pole sign has a better chance of catching your potential customer’s attention than a non-illuminated one. Your customers are more than likely to be blown away by impressive and eye-catching lighted business signs.
CHANNEL LETTER LIGHT-UP BUILDING SIGNS
Channel letters are meant for illumination. These can either be internally or externally illuminated or both. These lighted storefront signs have a great impact when placed above your business, as they will get your customers to come to the right door.
LIGHTED BUSINESS SIGNS WITH DIMENSIONAL LETTERS
Dimensional letter signs, aka 3D signs , are great options for lighted storefront signs. Once illuminated, these signs have a much bigger impact on the onlookers. Why? Simply because they stand out and come off as unique and elegant.
PROJECTING & BLADE LIGHTED BUILDING SIGNS
Blade signs are projected out of a building and are visible to the people passing by. By illuminating these signs, you’ll get your business noticed even from afar.
Light Up Signs for Business Options
STANDARD LIT THROUGH SIGNAGE
This is when the signage is illuminated internally. The light shines through the face of the sign. This type of lighting is most commonly used in signage.
HALO LIGHTED SIGNAGE
Halo lit signs create a ‘halo’ around your sign, much like creating a glow. The illumination is projected on the wall behind the sign, which creates an outline around the letters of the sign. These lighted business signs are great for those who want to use the power of light while balancing elegance and class.
The very first light-up building signs were dependent on neon lights. This is why any sign with neon lights gives off a classical feel to it. Other than the classic look, these give your sign a vibrant and powerful feel. These radiate light from within the sign or can be exposed to show off the outline of the neon from within the sign. Conclusively, it doesn’t matter what sign you’re illuminating, why you’re illuminating, and how you’re illuminating it; in the end, an illuminated sign will get you noticed in the swarm of many conspicuous and dull signs out there. It’s all about increasing your customer count. So, to fully utilize the power of signage, put your business’s name up in the lights. You can trust BlinkSigns to put up your business name in lights. Contact us and we’ll be more than happy to help you out and ensure that your business name is revered throughout the streets. Purchase lighted building signs for your business today!