Restaurants and all other establishments in the foodservice industry are transitioning from printed menus or handwritten signage to digital menu boards. Digital Menu Boards are becoming increasingly popular that they are now considered a must-have feature for any restaurant. These interactive menu boards can be set up with minimal investment and offer a plethora of benefits for restaurants.  

Benefits of Digital Menu Boards

Thanks to cutting-edge technologies, the modern digital menu boards are not only extremely interactive but are also versatile, user-friendly, making them an excellent tool for branding and marketing.

Here are some prominent benefits of implementing digital menu boards

Quick Updates:

The best thing about digital menu boards is the liberty to update the content in real-time. You can also schedule content for upcoming promotions.

Better Customer Experience: Digital menu boards help restaurants engage the customers as soon as they enter the store by providing information. These digital screens can also be used to entertain customers by showing live matches, news, weather updates and more.

Decreased Wait Time:

Catering to restless and impatient customers has always been the toughest issue faced by restaurants. Interactive digital menu boards significantly cut down queues, decrease wait time and make the ordering process efficient and satisfying. Now self-ordering kiosks can been seen in almost every restaurant in the United States.  

Increased Sales:

Apart from making just making the customer experience more fulfilling, studies have revealed that customers buy more at restaurants with digital menu boards compared to others. The reason being is that digital menu boards unlike human beings never forget to upsell. So when presented with extra options, the customers are lured into buying more.

Showcase Nutritional Information

Customers today are well more informed and educated and deeply concerned about the nutritional value of the food that they consume. Restaurants can use digital menu boards to provide calorie information about their items as well as offer lighter menu options for particular health needs.

Increases Restaurant Staff Productivity:

Digital menu boards save not only just save the customer from the agonizing wait but also optimize the productivity of your staff. With fewer customers engaging with the staff, the restaurant employees will have more time to focus on complaints and increasing service quality. Digital menu boards can certainly increase the productivity of restaurant employees as they won't have to spend time on mundane queries.

 

Digital Signage for Restaurants by Blink Signs

Blink Signs is one of the leading digital signage solutions providers in Ohio. We love food and eating out, which is why we have partnered with the leading food chains to provide them with the best digital signage solutions.