Making your business attractive and accessible for customers of all kinds is one of the key goals that almost every business aims to achieve. This includes reaching out to special customers and making your business welcoming for customers with disabilities. As per estimates, around 10% -12% have a disability. The Americans with Disabilities Act (ADA) provides protection from discrimination against disabled individuals in public and private settings.
The ADA also provides guidance on how to make public and private spaces more accessible and inclusive for disabled individuals. The ACT also requires business owners to install ADA-compliant signage that helps special individuals get around your facility and access various parts of your building such as restroom, parking, and more.
Why ADA Signs Matter?
In its true spirit, the purpose of ADA signs is to ensure equal rights and opportunities for people with disabilities. Businesses need to understand that if their signs leave out a certain section of the population, they are not being ethically or morally wrong but are also committing a criminal offense. As per the ADA act, signage noncompliance can cost a business up to 75,000 US$ in penalties.
ADA compliance not only helps businesses gain the attention of all customers but also sends a positive and clear message that your business values all people. The purchasing decision of people with disabilities is heavily influenced by how accessible a business is. Opening doors for all customers and making special arrangements for special people make them feel welcomed.
ADA compliance signs must be installed at frequently visited public and commercial places. This includes, parks, railway stations, bus stations, airports, bars and cafés, restaurants, theaters as well as factories, warehouses, and more.
ADA Compliance Signs Requirements:
Here are some ADA signage requirements for the visually impaired.
- The Signs must avoid glare as they create troubles for the visually impaired and make them uncomfortable. The signs must have backgrounds or colors that are easy to process
- Too low contrasts make the text illegible for the visually impaired. ADA recommends a high level of dark to light contrast.
- Typefaces or fonts play a great role in enhancing the readability of your sign. The ADA compliant fonts include, eras, helvetica, optima, futura, trebuchet, avantgarde,vag rounded,frutiger, verdana and franklin gothic.
- ADA recommends that signs must include braille and raised characters. It helps the visually impaired to read a sign by touching its surface. Pictograms and braille are not required on directional signage.
Branding and Compliance With BlinkSigns
Many businesses often think that ADA compliance makes the signage boring. The right signage partner will create a bespoke signage solution that fills all the ADA checkboxes and is also consistent with your brand. At BlinkSigns, we provide custom ADA business signs that reflect your personal style and firmly adhere to ADA regulations.