Logo of Mad Chicken

Mad Chicken

Client

Mad Chicken

Location

11520 Clifton Blvd, Cleveland, OH 44102

Objective

Front-lit LED channel letterset on raceway; temporary printed banner (interim); survey & code review; fabrication; installation

Introduction

BlinkSigns partnered with Mad Chicken to replace interim storefront graphics with a permanent, illuminated identity that boosts curb appeal, improves nighttime visibility, and aligns with brand standards for a high-traffic Cleveland, OH location.

Signage Solutions Delivered

Exterior Signage

Signage for Mad Chicken Cleveland, OH by BlinkSigns

Front-Lit LED Channel Letters

The sign features a chicken logo, letters, and decorative embellishments made with 3" deep red .040 aluminum returns, 1" red trim caps, and mounted on 5" raceways painted to match SW 6102 Portabello. The logo has white acrylic faces with printed vinyl and white LEDs, the letters have white acrylic faces with white LEDs, and the embellishments use clear acrylic faces with white Tetra Contour Flex faux neon. A photo cell or timer will be verified during the site survey.

Custom Engineering and Sustainability

manufacturing of Mad Chicken Cleveland, OH signage by BlinkSigns

Final Result

Challenges and Solutions

  • Compliance & Sizing

    Using the city’s formula, the maximum allowed sign area is 91 square feet. The final illuminated sign will be about 40 square feet, with an additional 22-square-foot banner used temporarily during the interim phase.

  • Nighttime Visibility on a Brick Fascia

    Front-lit LEDs with high-contrast face/return pairing and faux-neon accents; raceway paint matched to building color (SW 6102 Portabello) to visually minimize hardware.

  • Transition from Temporary to Permanent

    Deploy a clean, high-contrast printed banner as an interim solution; plan removal concurrent with channel letter installation.

Results

  • Enhanced Brand Presence

    Illuminated letters and logo create a clear brand beacon at both pedestrian and driver sightlines.

  • Improved Night Readability

    Consistent white LED lighting and faux-neon accents elevate visibility and aesthetic appeal

  • Sustainable Impact

    Raceway strategy consolidates power and wiring, reducing fascia penetrations and simplifying maintenance.

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