Ohio Metro transit authority logo

Metro

Client

Metro

Location

1401 Bank Street, 4700 Paddock Road, and 1801 Transpark Drive in Cincinnati, OH

Objective

To enhance the Metro’s facilities and make them easily identifiable from key locations.

Introduction

Metro, Southwest Ohio’s public transit system, serves Hamilton County residents and provides commuter services to Clermont, Butler, and Warren counties into Cincinnati. As a non-profit, tax-funded public service of the Southwest Ohio Regional Transit Authority (SORTA), Metro provided 13.1 million rides in 2023 across Greater Cincinnati. In 2024, Metro aimed to elevate its brand presence across several key locations in Cincinnati with modern, energy-efficient LED signage. The goal was to design and install high-quality signage that would enhance the visibility of their locations while aligning with Metro's branding guidelines. BlinkSigns was entrusted with the task of designing, fabricating, and installing the LED signage at multiple sites, ensuring that the signage was not only functional but also aesthetically integrated with each building's architectural style.

Signage Solutions Delivered

Exterior Signage

Collage of Metro illuminated channel letters design and installed signage on Queensgate Division south wall, Cincinnati, OH

Front-Lit Channel Letters (Queensgate Garage, South Elevation Wall)

The signage features a front-lit LED channel letterset mounted on a raceway. The design includes 5" deep aluminum returns, painted in Pantone 286 C, with 3/16" acrylic faces digitally printed to match Pantone 286 C. The sign is illuminated with white LEDs for optimal nighttime visibility. It measures 37 feet in width and 16 feet 8 inches in height, covering a total area of 35 square feet. The sign structure is made from corrugated sheet metal, with color specifications that include Pantone 286 C, Pantone 7683 C, Pantone 297 C, and SW 7005 for the wall color.

Collage of Metro illuminated channel letters design and installed signage on Queensgate Division north wall, Cincinnati, OH

Front-Lit Channel Letters (Queensgate Garage, North Elevation Wall)

The signage is a front-lit LED channel letter set mounted on a raceway, designed with similar materials and styling to the south elevation sign, but scaled appropriately for the north wall. This sign plays a key role in enhancing Metro's branding and visibility. It measures 44 feet in width and 16 feet 8 inches in height, covering a total area of 35 square feet. The structure of the sign is made from corrugated sheet metal, ensuring durability and a sleek appearance. The colors of the sign include Pantone 286 C, Pantone 7683 C, Pantone 297 C, along with the SW 7005 wall color to align with the overall design scheme.

Collage of Metro illuminated channel letters design and installed signage on Bond Hill Garage: Paddock Road, Cincinnati, OH

Front-Lit Channel Letters (Bond Hill Garage)

The signage features a front-lit LED channel letter set mounted on a raceway, showcasing large-scale channel letters with digitally printed acrylic faces. The vibrant color matching is specifically designed to attract attention from a distance. It measures 50 feet in width and 5 feet in height, covering a total area of 90.27 square feet. The structure of the sign is made from a combination of bricks and stucco, contributing to its durability and aesthetic appeal. The color specifications include Pantone 286 C, Pantone 7683 C, Pantone 297 C, Red Brick SW 7705, and Light Brick SW 6113, ensuring a visually striking and cohesive design.

Collage of Metro illuminated channel letters design and installed signage on Access Building, Transpark drive, Cincinnati, OH

Front-Lit Channel Letters (Access Building)

The signage consists of a front-lit LED channel letter set mounted on a high raceway, which is painted to match the facility's stucco wall color. Designed to maintain a clear, professional appearance while emphasizing Metro's public service identity, the sign ensures strong visibility. It spans 50 feet in width and 5 feet 6 inches in height, covering a total area of 47 square feet. The sign’s structure is made of stucco, aligning with the building's exterior. The color specifications include Pantone 286 C, Pantone 7683 C, Pantone 297 C, and the SW 6070 wall color, ensuring harmony with the facility's overall aesthetic.

Custom Engineering and Sustainability

Metro logo icon front-lit signage in a factory

Final Result

Challenges and Solutions

  • Urban Constraints

    BlinkSigns coordinated with local authorities to secure permits and scheduled work during off-peak hours to minimize disruption.

  • Brand Precision

    Advanced color-matching and precise fabrication techniques ensured every sign met Metro’s branding guidelines.

  • Tight Timelines

    Blink Signs implemented an efficient fabrication and installation timeline to meet deadlines without sacrificing quality.

Results

  • Enhanced Brand Presence

    The new signage created a strong, unified presence across multiple Metro locations, making each facility more recognizable.

  • Improved Visibility

    The illuminated front-lit channel letters ensure clear visibility day and night, attracting attention from commuters and residents alike

  • Sustainable Impact:

    The use of energy-efficient LED lighting and sustainable materials aligned with Metro's commitment to sustainability.

Contact BlinkSigns

Explore how BlinkSigns can bring your brand to life with innovative signage solutions.

Get in touch with our Experts

Explore how BlinkSigns can bring your brand to life with innovative signage solutions.