Top 5 Signage Trends to Watch in 2025

Insights from Abhi Goyal, CEO of BlinkSigns

As someone in the signage industry for years, I’ve witnessed incredible transformations in how signs are designed, manufactured, and utilized. The journey has been remarkable, from traditional neon signs to modern-day AI-powered digital displays. But 2025 is shaping up to be a particularly exciting year, with new trends emerging that blend practicality, technology, and sustainability.

Here are five key signage trends I believe will shape the industry in 2025:

1. Smart Signage with Remote Control Capabilities

Technology is now making signage smarter and more intuitive. Tools like Sign Sense®, for example, are changing the game. Imagine controlling your sign’s brightness or programming schedules directly from your smartphone.

This kind of control isn’t just about convenience but efficiency. With modules like Sign Sense® pre-installed and connected via Bluetooth, businesses can easily adjust their signage based on the time of day or energy-saving requirements. It even tracks hours of usage, giving businesses insights into maintenance schedules and optimizing warranty claims.

At BlinkSigns, we’re helping our clients integrate smart solutions like these to make their signage more adaptive and responsive.

2. BIM Libraries for Seamless Collaboration

One of the challenges I’ve often heard from architects and designers is how to incorporate signage into building plans seamlessly. Enter BIM (Building Information Modeling) libraries for signage.

Architects can directly pull 3D models of specific sign types into their designs with BIM libraries while planning a project. This ensures that signage is not an afterthought but an integral part of the project. It’s a game-changer for collaboration between signage providers and the construction industry.

At BlinkSigns, we’re building BIM libraries to simplify this process for our partners. This approach ensures signs look great and are optimized for their space.

3. Sustainability is No Longer Optional

Sustainability isn’t just a buzzword; it’s a necessity. As a company, we’ve seen firsthand how clients prioritize eco-friendly signage options.

From using recycled materials like aluminum composites and bamboo to adopting solar-powered LED displays, businesses make intentional choices to reduce their carbon footprint. But sustainability isn’t just about the materials—it’s also about durability and efficiency. Longer-lasting signs and energy-efficient lighting minimize waste and save businesses money in the long run.

At BlinkSigns, we’ve committed to offering sustainable options without compromising quality or design.

4. Real-Time Data Integration and Analytics

Data drives decision-making in nearly every industry, and signage is no different. Digital displays integrating with analytics platforms are becoming the norm, allowing businesses to track customer interactions, engagement rates, and even foot traffic patterns.

Imagine knowing which promotional message resonates most with your audience or which store zone attracts the most attention. With these insights, businesses can refine their messaging and optimize sign placements for maximum ROI.

We’ve already started incorporating these capabilities into our solutions, giving our clients actionable data to make smarter decisions.

5. Enhanced Aesthetic Trends in Retail and Corporate Spaces

Let’s not forget the importance of aesthetics. In 2025, I expect to see a continued focus on integrating signage seamlessly into architectural designs. Whether it’s minimalist, illuminated blade signs for urban storefronts or bespoke monument signs that align with a company’s branding, the look and feel of a sign matters more than ever.

This could mean more natural elements like greenery walls and sleek signage in retail spaces. For corporate campuses, it might involve sophisticated wayfinding systems that blend functionality with style.

At BlinkSigns, our team constantly innovates to ensure our designs stand out while aligning with our client’s brand identities.

The signage industry is at an exciting crossroads. Whether it’s leveraging technology like AI or AR, focusing on sustainability, or enhancing collaboration through BIM, the trends in 2025 are about more than just signs—they’re about creating meaningful connections with customers and communities.

At BlinkSigns, we’re proud to be at the forefront of this evolution, helping businesses across industries navigate these changes. If there’s one thing I’ve learned, it’s that the future of signage isn’t just bright—it’s smart, sustainable, and beautifully designed.

Let’s make 2025 the year your signage truly tells your story.

Abhi Goyal
CEO, BlinkSigns